Monday, July 9, 2012

Lady Gaga Sells To Little Monsters

Lady Gaga has joined the ranks of celebrities who are setting up their own online communities and selling their own stuff.

Like JK Rowling's Pottermore, Lady Gaga's Little Monsters is all about community with some critically important e-commerce offerings.

Specifically, tickets to her "Born This Way Ball" tour are available through her site (via TicketMaster).  

In addition, users can "join" the event, which subscribes them to a Pinterest-style stream of items contributed by others for that event.

TNW reports the site has gone through its beta phase and is now available to all through a simple sign up (Twitter and Facebook can be used). 

Can we expect her to make available media for sale as well, a la Louis CK?  We would be happy to help!